073: How to Create a Sales Page that Converts

How to Create a Sales Page That Converts: Must-Have Elements for More Sales

If you’re a teacher or a mom looking to create and sell a low-ticket offer, course, or membership, then you need to know how to create a sales page that actually converts. Your sales page is one of the most important tools in your business, and if it’s missing key elements, you could be losing potential customers. In this episode, I’m breaking down how to create a sales page that turns visitors into buyers—based on my own experience with five and six-figure sales pages!

This post contains affiliate links, which means I may earn a small commission (at no extra cost to you) if you choose to purchase through them. I only share products I truly love and recommend!

In this episode, we’ll discuss:

1. The Must-Have Elements of a High-Converting Sales Page

Learn the essential sections every sales page needs, from the headline to the FAQs.

2. Agitating Pain Points & Presenting the Solution

How to connect with your audience’s struggles and position your offer as the solution.

3. The Power of Call-to-Action (CTA) Buttons

Where to place them and why they are crucial for conversions.

4. Checkout Page Optimization

Tips to make your checkout process seamless and increase order value with strategic add-ons.

5. Real-Life Examples of My Sales Pages

Get an inside look at my $97 low-ticket playbook sales page and my $397 full-course sales page.

Resources Mentioned:

  • ThriveCart – My go-to tool for checkout pages with higher conversions (https://www.thrivecart.com)
  • Kajabi – The platform I use for my sales pages (https://www.kajabi.com)

Connect with Lindsay:

how-to-create-a-sales-page

You may also like:

Former teacher Lindsay Bowden, standing and holding a teacher resource, helping educators learn how to sell on TPT

About Lindsay

Former teacher Lindsay Bowden, standing and holding a teacher resource, helping educators learn how to sell on TPT
Lindsay is a former high school math teacher turned full time online biz owner. She has earned over $320K in revenue from Teachers Pay Teachers.

Free trainings

Check them out here!

Recent Episodes

Navigating AI in Teaching Resources: What You Need to Know text overlay on a neutral desktop workspace featuring white flowers, coffee, a notebook, and office supplies. The image represents guidance for teachers and TPT sellers on using artificial intelligence effectively while maintaining quality, expertise, and classroom-focused resource creation.
TPT Mistakes Costing You Money text overlay on a neutral workspace with a notebook and coffee mug, representing common Teachers Pay Teachers pricing mistakes, seller account errors, bundle strategies, and ways TPT sellers can increase profits and avoid losing money.
The TPT Mindset Shift That Separates Successful Sellers From Everyone Else text overlay on a bright home office workspace with a computer monitor, desk accessories, and plants, representing business growth, resilience, and long-term success for Teachers Pay Teachers sellers.
Best Time to Grow Your TPT Store text overlay on a cozy workspace with a coffee cup and soft lighting, representing summer business growth, Teachers Pay Teachers strategy, and preparing a TPT store for back-to-school season

About Lindsay

Meet your go-to math resource gal

Lindsay has been creating math resources for over 10 years and now helps other teachers and moms create and sell their own digital products. Shop my resources or learn how to monetize your skills!
100 ways to make money on TPT as a teacher

100+ Profitable Teacher Resource Ideas

Find your perfect, profitable, TPT product idea, and start building an online business that runs on autopilot! 🎉