The NAPS Framework: 4 Steps to a 4-Figure Digital Product
In this episode, we are discussing the secrets to creating a successful low-ticket digital product that can bring in 4 figures! Whether you’re new to digital products or looking to streamline your existing process, this episode breaks down the NAPS framework—niche, audience, product, and selling. Listen to discover how to create your own 4-figure digital product and turn your ideas into income, even if you’re a busy parent working during nap time.
Click the play button below to listen!
In this episode, we’ll discuss:
1. The NAPS Framework: Learn the four essential steps—niche, audience, product, and selling—that form the backbone of a successful low-ticket digital product.
2. Finding Your Niche: The episode dives into how to identify your niche and target audience, ensuring that your product aligns perfectly with their needs.
3. Building an Email List: Discover why an email list is a must-have for digital product sales and how to effectively grow and leverage it for long-term success.
4. Creating and Selling Your Product: Get practical tips on conducting market research, designing your product, and setting up automated sales funnels that work for you around the clock.
5. Tech Tools for Success: Explore the recommended tools like Flodesk and ManyChat to simplify the process of creating and selling your digital product, along with detailed tech tutorials included in the upcoming playbook.
Resources Mentioned:
- Join the Waitlist for the Hey Digital Product Playbook: https://lindsaybowden.com/waitlist
- Campaign Monitor article on email marketing: https://www.campaignmonitor.com/blog/email-marketing/70-email-marketing-stats-you-need-to-know/
Connect with Lindsay:
- [free download] 100+ Profitable Digital Product Ideas
- Instagram: @lindsaybowden
- Follow us and leave a 5 star review on Apple Podcasts or Spotify
Don’t forget to subscribe and leave a review if you found this episode helpful! See you next week for an in-depth look at the three funnels that can take your digital product sales to the next level.